Why we need to Step Up to the Regulatory Challenge of the Sharing Economy and New Financial Instruments
Gui Silva argues that regulation is needed to promote financial inclusion and democratise the wealth being created in community-driven economies.
Throughout history, technological advances have put politicians and regulators in a difficult balancing act between embracing the benefits of the transformational changes brought by new technologies, versus providing reassurance to citizens that change can be managed and stability maintained.
Take for example the advent of the self-propelled vehicles (cars), which was a response to 19th century society’s need for a quicker way to transport people and goods across the country. Concerned with the safety of the public and the potential harms that could result from the new technology, the British Parliament responded with The Locomotive Act of 1865. This included a maximum speed limit of 2 miles per hour and required a person carrying a red flag to walk at least 55 meters ahead of each vehicle to warn and assist pedestrians and horse-powered carriages in its path.
The “Red Flag Act”, as it became known, made the usefulness of the new invention very limited, as the red-flag men could not run and had to stop for rest and water frequently.
This highlights the somewhat knee-jerk reaction for protecting the electorate that lawmakers have had in the face of new technology. And this is particularly relevant, as we are likely living through the fastest pace of advancement in technology that the world has ever seen.
In the last 20 years, technological breakthroughs created new communication platforms through which people can interact, create content, and share information, goods, and services within local and global communities (Facebook and Alipay were founded in 2004, WhatsApp in 2009, Instagram and WeChat in 2010, to name a few). This has changed people’s habits and reshaped their preferences in profound ways, transforming all aspects of life – work, mobility, holidays, money, and even relationships. There is no escape – millennials or not, we all now live in a community-driven society.
At the core of this new society is the sharing economy, a system in which goods and services are shared and economic production is based on the contribution of a decentralised group of people sharing their skills, knowledge, time, and assets in return for earnings or other benefits (for example, Airbnb was founded in 2008, and Uber in 2009). Ownership and intermediaries – hallmarks of our economic and financial system – are replaced by sharing and decentralisation.
In this community-driven society where central intermediaries are out of favour, the use of shared (decentralised) ledgers to record financial transactions among community members has great appeal. Millennials feel comfortable buying and selling assets and making payments to each other using a shared community ledger if the majority of that community confirms, through the ledger, that the seller is the rightful owner and can transfer the asset to the buyer.
Since 2009, the number of transactions recorded in shared ledgers has increased exponentially. A survey from the World Economic Forum estimates that by 2027, 10% of global gross domestic product (approximately $13trillion+) will be stored on shared ledgers, particularly blockchains. That’s why one in three millennials say they don’t need a bank at all.
Decentralised ledgers have been also widely used as a fundraising mechanism, especially during 2017 and the first quarter of 2018, according to the Financial Times. The global crowdfunding offerings targeting large and small, experienced and unexperienced investors alike became known as Initial Coin Offerings (or ICOs) in allusion to the very first of these projects called Bitcoin. Lured by the possibility of speculation in the value of these ventures, investors were attracted to ICOs without receiving proper information about the underlying businesses and the risks involved. Several investors, especially the small and unexperienced ones, lost all their money.
Like in 1865, when pedestrians and horse-powered carriages were colliding with motor vehicles, society now demands lawmakers to step up to the challenge posed by ICOs and make sure innovation happens in a controlled manner. Amid uncertainty, past and present regulators tend to look to the familiar for inspiration, using tried-and-tested instruments to deal with new situations – adapting existing knowledge and regulatory tools. The Red Flag Act sounded quite logical based on lawmakers’ experience regulating locomotives and horse-drawn carriages at the time. But we definitely don’t want a new Red Flag Act today.
Regulators know current financial instruments don’t go far enough to cover the new relationships within the community-driven society and are insufficient to meet the demands of the new economy. In July 2018, the US Securities and Exchange Commission (SEC) issued a Request for Comment regarding offering and sales of securities in the United States. Airbnb responded to the SEC, suggesting current legislation did “not reflect the evolving nature of how individuals earn income in the sharing economy” and proposing that Rule 701(c) of the Securities Act should be expanded to allow offering of securities to “participants with substantial, but non-traditional relationships with the company” (i.e. Airbnb’s hosts).
Society needs legislation which encourages the creation of financial instruments designed for the sharing economy that can promote financial inclusion and democratise the wealth being created in this community-driven economy. Lawmakers should focus on four areas:
- Sharing-economy participants would welcome regulation that allows them to receive securities and have a share in the growth of the companies they help to build when sharing their time, labour, and assets (flats, cars, scooters).
- Companies like Uber, for instance, should be able to issue securities and other digital units to its community of Uber drivers whose pay-out could be related to how well the company does in the driver’s neighbourhood, city or country. Blockchain technology and the possibility to capture and process large amount of data (Big Data) allow companies to issue digital security units (DSUs) (i.e. digitised certificates recorded in shared ledgers attesting rights connected with ring-fenced assets and/or cash-flows) linked to sales, royalties, earnings, profits, cash-flows, dividends, equity, and a range of assets in their balance sheet.
- Companies should be able to issue new types of securities and DSUs to meet the preferences and habits of millennials. Royalties written in ‘smart contracts’ (i.e. self-executing contracts where terms and conditions agreed between the parties are written into lines of code and recorded in a shared ledger) paid directly to investors, for instance, might work well for millennials who tend not to value voting rights as much as they value disintermediation regarding dividend pay-outs.
- Regulators should also allow the establishment of a secondary market for digital securities and DSUs to promote the distribution of wealth within society. Shared economy participants such Airbnb hosts and Uber drivers should be able to convert the digital securities they earned directly into cash.
Technology advances in the last three decades have allowed large innovative corporates to emerge in a community-driven society, but most of the wealth has been captured by a very small group of investors and founders. Part for the reason for this wealth concentration has been the incapacity of existing financial instruments and financial regulations to allow for distribution of profits and earnings to sharing economy participants.
Digital securities units have a tremendous capacity to democratise wealth, lower costs, and increase efficiency in financial transactions in the sharing economy. The current financial regulations, however, represent a high barrier to entry for innovation and are not ready to handle the new reality we live in.
The Red Flag Act was ultimately revised in 1878 to allow citizens to fully enjoy the benefits of motorised vehicles. Equally, in today’s society, financial regulations around the world ought to be profoundly revised to promote financial inclusion and the sharing of wealth within the new sharing economy.
Gui Silva has 20 years of experience in financial markets, working in both the public and private sectors. He is Head of Capital Markets at Diginex, Board member of shopper.com, and Research Associate at the University of Oxford’s Centre for Technology and Global Affairs.
This first appeared on the OXPOL blog. Parts of the following article originally appeared in Blavatnik School of Government Blog in March 201
Image: Martina Güll via Flickr (CC BY-ND 2.0)
